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ABS-CBN Global Launches Rebranded Filipino American Media Platform myx

Posted By: myx News
Post Date: November 5, 2020

The Philippines-based ABS-CBN Global is looking to bring new life to a familiar Filipino music-centered media brand. Myx, which first launched in the Philippines in 2000 and then stateside in 2007, is getting a makeover.

ABS-CBN is launching a rebranded version of Myx that will spotlight the next generation of Filipino American talent as a premium cable, radio and digital content provider. The newly launched platform aims to be an entertainment, lifestyle and cultural touchstone for Filipino American audiences and beyond.

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