Ever wonder how the creative minds behind Careless Music create the content we see and hear? Well the label founder and artist, James Reid takes us on a tour of the complex and a behind-the-scenes look of a day in the life of the culture-changing company. Starting from a small group of people, see how Careless Music has expanded into a full-size operation changing the music culture not only in the Philippines but worldwide.

First off, the tour was recording on James' birthday and the crew surprised him with birthday greetings, cake, and a miniature figure of himself and TikTok name, @jamsred. The coolest part of the complex is seeing how all the facility spaces have their own unique personalities to help the artists and those who work for the label freely create. James explains how it may be an office, but it's a comfortable working environment to collaborate and being one's own world. Check it all out below!

Cover Photo Credit: Careless Music Youtube